Back in 2018 when I was living it up like a Texan in Houston - ohhhhhh how I miss the BBQ, margaritas and Tex-Mex..... - I came up with an idea for some digital products. I wanted to test out whether I could make some serious cash, and fast.
There were a few topics I was wanting to teach on but I didn't want to create an enormous course around the topic. A workshop or mini-course was sufficient enough. But I hadn't sold just a workshop or video training before, I had only ever done ebooks or courses, so I wasn't sure if this was actually something that would sell well.
I thought to myself, what if I just sold the idea of the workshop training first before I created it to see if there's any actual interest in this?
*lightbulb* 
I'd never done it before but as you might know, I love to test out new ideas and experiment with my offers so I figured, what the hell. The three ideas I had were on tripwire pages, email list building and how I made $30k from my ebook.
BUT THE QUESTION REMAINED..
How do I make ENSURE that these offers sell FAST during a pre-sell period so I know to create the workshop?
I make them a limited time offer!
As you probably know by now, limited-time offers are extremely effective and have been known to drive sales conversions up by 80%. This is because they prompt your potential customer to make a decision rather than sit with the attitude of, "It's always available, I can get it whenever."
And if we're being completely honest here, you want your customers to be decision-makers and not sit on the fence forever. And that's why I decided to create my limited-time workshop offers.
"Holy s**tballs! I'm in the final few hours of my offer and I have made $500 dollars in the last 3 days with a $25 product and a small list. Even though I didn't manage to send an email out one day, I had no expectations but thought I could probably make around $250 despite not having much list growth since I first launched the product. It's the lowest hanging fruit!"
